engaging-copywriting

Keeping Your Audience Engaged – Part 2 of 2

Reading Time: About 8 minutes Welcome back… This is part 2 of my post on “Keeping Your Audience Engaged With Your Copy”. As always, I’m going to pack a lot of info onto this page for you (while still keeping a reasonable time limit). So make yourself comfortable, and prepare yourself for a few minutes of education and entertainment (I […]

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hypnotic-salescopy

Keeping Your Audience Engaged – Part 1 of 2

Reading Time: About 7 minutes Authors note: Throughout my teachings I use the terms “client” and “customer” interchangeably. I also use the pronouns “he” and “she” interchangeably, and also the words “product” and “service”. So whichever word I write on the page just know it represents both.   Welcome back, In this session we’re going to talk about keeping your […]

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emotional-triggers-sales-copy

Emotional Trigger Words for Powerful Content

Reading Time: About 6 minutes Before we get started I just want to say for the record… I’ve never been a big fan of so called “power word” lists. The main reason is because too many people read those lists, and then scattershot random power words throughout their writing. By the time they’re done they end up with content that […]

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5 Insider Secrets for Penning the Perfect Article

Reading Time: About 4 minutes So you want to be a better writer? I have three words for you. Keep. It. Simple. Seriously, if you can do that you’ll be in better shape than 90% of the hacks out there. Because when it comes to writing, simplicity is the ultimate sophistication. Cast your mind back to the most riveting book […]

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Guest Posts Welcome (Sticky)

Reading Time: About 2 minutes   As an active member of this community you’re invited to contribute your own articles or essays to this site. Your essay can be about anything related to writing (writing techniques, writing style, writing mindset) Or pretty much anything related to the craft of quality writing.   To help you promote yourself even further, you […]

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