Search found 12 matches
- February 13th, 2024, 8:20 pm
- Forum: Classic Advertising
- Topic: Sears Modern Homes, 1908 - 1942
- Replies: 0
- Views: 1202
Sears Modern Homes, 1908 - 1942
This is less about the ad and more about the concept of mail order homes :o but the ad is still very interesting in itself. Maybe people are familiar that this existed (?) but I was researching something and ran across it, and it just blew my mind!! https://rarehistoricalphotos.com/sears-catalog-mai...
- February 13th, 2024, 8:09 pm
- Forum: General Copywriting
- Topic: Direct Response vs Brand Awareness
- Replies: 0
- Views: 913
Direct Response vs Brand Awareness
I've wondered this for a long time and I am finally going to get it off my chest! :D When you're starting in DR copywriting, you'll often hear about searching out the letters/ads that persist over time to know what's successful. But what about brand awareness campaigns? If those aren't successful or...
- February 13th, 2024, 8:02 pm
- Forum: General Copywriting
- Topic: Path to Financial Copywriting
- Replies: 0
- Views: 622
Path to Financial Copywriting
Hi Everyone, This question can relate to health copywriting as well but financial copywriting is top of mind because it seems difficult to break into. Do you know of cases where a person breaks into financial copywriting without first working in-house full time somewhere where they get trained? e.g....
- November 29th, 2023, 7:35 pm
- Forum: General Copywriting
- Topic: Transferrable skills across different markets / languages
- Replies: 2
- Views: 20082
Re: Transferrable skills across different markets / languages
Wonderful, thanks Steve. Somewhat related, I just came back from Asia and used the to indicate OK, and then later realized that I was not 100% sure it meant the same thing. I checked later and fortunately it did!
- November 27th, 2023, 9:31 pm
- Forum: General Copywriting
- Topic: Transferrable skills across different markets / languages
- Replies: 2
- Views: 20082
Transferrable skills across different markets / languages
Hello, I'm wondering whether people have experience working as copywriters in markets other than the English language market? I'm thinking about Mexico but also interested to know about Asia. Assuming a writer has fluency in that language, what has your experience been? I suppose many copywriting sk...
- November 9th, 2023, 5:15 am
- Forum: Introduce Yourself
- Topic: Syntax to Storytelling: Seeking Copywriting Comrades for Insight and Fun
- Replies: 8
- Views: 27508
Re: Syntax to Storytelling: Seeking Copywriting Comrades for Insight and Fun
Welcome, alchemist. I'm new here too. One thing I do with the Facebook Ad library which can be applied elsewhere too... when writing FB ads, I do a query going months or even years back until now and see what ads have been running for awhile. That's a sign that it's been somewhat successful. Similar...
- November 9th, 2023, 5:01 am
- Forum: Beginners Area
- Topic: Thoughts on Upwork
- Replies: 0
- Views: 3916
Thoughts on Upwork
Are many of you on Upwork? I've always had a low opinion of Upwork, thinking it was filled with small businesses and entrepreneurs who were only willing to pay bottom-of-the-barrel wages in exchange for a TONNE of work, and for some, maybe that is the case. But it also seems to be a great place to b...
- October 31st, 2023, 10:32 pm
- Forum: Introduce Yourself
- Topic: Liking this forum already...
- Replies: 1
- Views: 6475
Liking this forum already...
Hi Folks, I'm working freelance as a content writer for games (one game, to be precise) and I also write for different aspects of the e-com sales funnel. I've been studying copywriting for a year or so and creative writing before that. My favourites in the copywriting / sales front include Harry Bro...
- October 31st, 2023, 10:16 pm
- Forum: A-list Copywriter Wisdom
- Topic: Gary Bencivenga
- Replies: 18
- Views: 43351
Re: Gary Bencivenga
I've also attached the Marketing bullets in a decently formatted PDF, for sake of posterity : ) Here ya go, Steve. Thanks Steve! I managed to find “Success Bullets:12 Lifesaving Quotations” on Scribd. I think this might be a subset of the ezine but still interesting. Sounds interesting roark. I'd lo...
- October 31st, 2023, 10:04 pm
- Forum: A-list Copywriter Wisdom
- Topic: Gary Bencivenga
- Replies: 18
- Views: 43351
Re: Gary Bencivenga
Here ya go, Steve. Thanks Steve! I managed to find “Success Bullets:12 Lifesaving Quotations” on Scribd. I think this might be a subset of the ezine but still interesting. Sounds interesting roark. I'd love to take a look at it if you don't mind sharing. My browser doesn't seem to like the Scribd we...
- October 29th, 2023, 9:59 pm
- Forum: A-list Copywriter Wisdom
- Topic: Gary Bencivenga
- Replies: 18
- Views: 43351
Re: Gary Bencivenga
Thanks Steve! I managed to find “Success Bullets:12 Lifesaving Quotations” on Scribd. I think this might be a subset of the ezine but still interesting.
- October 29th, 2023, 4:02 pm
- Forum: A-list Copywriter Wisdom
- Topic: Gary Bencivenga
- Replies: 18
- Views: 43351
Re: Gary Bencivenga
Great post! I am really enjoying his material.
Would you happen to know where I can access his “Success Bullets” ezine? He mentions it in his 12th Marketing bullet and I’ve seen links to successbullets.com but the link doesn’t seem to be working for me.
Would you happen to know where I can access his “Success Bullets” ezine? He mentions it in his 12th Marketing bullet and I’ve seen links to successbullets.com but the link doesn’t seem to be working for me.